Cost £ – Free to all
Date: 6th Feb 2012 Time: 18.00 – 21.00
This workshop will equip delegates with the knowledge and skills to produce and manage an effective online trading presence. It will also address what is required from a legal and regulatory perspective.
This workshop will give you the knowledge and skills to set up and manage an effective e-commerce website. You will learn:
- How to identify e-commerce opportunities for your business
- How to choose which products to sell online
- What product catalogues and shopping carts are available
- How to choose appropriate payment options
- Why usability and search engine optimisation are vital in the design of an e-commerce site
- How to develop a process for order management and fulfilment
- How to comply with the distance selling regulations
- Good practice in data security and ow to meet the terms of the Data Protection Act
- How to set and measure performance objectives for your website
- How to choose a supplier.
To book a place:
t. 01324 665500
e. info@falkirkforbusiness.org